We begin by understanding the business, product, category, customer, competition, and culture before recommending tactics. We align on measurable KPIs, establish the communications strategy, and then connect media, creative, and production around that strategy. Once the work is in market, we optimize based on performance and apply those learnings to the next stage of growth. See How We Grow Your Brand & Business.

Success is defined with the client at the beginning of the engagement. Depending on the challenge, that may include revenue, customer acquisition, market share, brand consideration, loyalty, retail performance, or another meaningful business measure. Media and creative metrics still matter, but they are treated as indicators, not the ultimate definition of growth.

Every engagement is structured around the business opportunity, required capabilities, timing, and level of involvement. Depending on the assignment, we may work on a fixed-fee, project, retainer, or performance-based compensation model.

For select opportunities where our work can be directly connected to measurable incremental revenue — such as e-commerce programs, product launches, or new growth platforms — we may also consider a revenue-sharing model. In those arrangements, Left Off Madison shares both the risk and the upside, with compensation based on a clearly defined measure of attributable revenue and transparent reporting.

Media, production, talent, technology, fulfillment, and other third-party costs are identified and scoped separately. After an initial conversation, we recommend the structure that best aligns our incentives with the client’s growth objectives.

Left Off Madison’s primary office is in Orangeburg, New York -- just 22 miles from Times Square. It is a unique hybrid environment combining our agency offices, collaborative workspaces, and a full-service film and photography production location under one roof. Explore our New York office.

We also maintain outposts in Tampa and Port St. Lucie, Florida, as well as Ambergris Caye, Belize. Our Belize outpost serves as a creative think tank and retreat -- a setting deliberately removed from the noise, stress, and everyday distractions that can get in the way of fresh thinking. It provides an inspiring environment for strategy sessions, client workshops, off-sites, and uninterrupted creative development.

From these locations, we collaborate with clients primarily in the United States and Japan. We are open to collaborating with clients originating in other countries, too.

There is more than one smart way to start working with Left Off Madison. If you would like to understand the different engagement options — from focused diagnostics and strategic assignments to full-scale agency partnerships — explore our Ways to Start Working With Us.

If you are ready to begin a conversation, visit our Contact Page and tell us a little about your business, the challenge or opportunity in front of you, and what you hope to accomplish. We will arrange a no-pressure preliminary conversation and help identify the most effective way to move forward.